Tag Archive 'deep need'

Sep 22 2008

Authentic Business Discovery

Published by Tom Volkar under Business Startup | Email This Post Email This Post | 114 views

The absolute sweet spot of your business is that place where your deep gladness meets the world’s deep need. But how do we find a need so deep that fulfilling it would also make us feel so good?

There are two distinct schools of thought when it comes to discovering the right business to launch. One school seems to be more spiritually based because they talk about finding work that you love, following your passion and living a purposeful life.

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